Bally’s, Cleveland Browns Team Up Ahead of Ohio Sports Betting Launch
Sports betting isn’t live in Ohio. But Bally’s and the NFL’s Cleveland Browns are preparing for that debut, announcing a wide-ranging partnership. FirstEnergy Stadium, home of the Cleveland Browns, seen above. The NFL team is partnering with Bally’s. (Image: Cleveland Browns) The gaming company’s Bally’s Interactive unit will become the official sports betting partner of the NFL franchise. Financial terms of the agreement weren’t disclosed, but the two sides describe it as “long-term.” Pending appropriate licensing and regulatory approvals, the collaboration will be highlighted by a branded lounge at FirstEnergy Stadium, the launch of the mobile Bally Bet Sportsbook app in Ohio and free-to-play gaming opportunities for fans in the …