{"id":1082,"date":"2024-02-02T13:16:52","date_gmt":"2024-02-02T10:16:52","guid":{"rendered":"https:\/\/xxbet-company.com\/super-bowl-lviii-will-feature-just-three-sports-betting-commercials\/"},"modified":"2024-02-02T13:16:52","modified_gmt":"2024-02-02T10:16:52","slug":"super-bowl-lviii-will-feature-just-three-sports-betting-commercials","status":"publish","type":"post","link":"https:\/\/xxbet-company.com\/nb\/super-bowl-lviii-will-feature-just-three-sports-betting-commercials\/","title":{"rendered":"Super Bowl LVIII Will Feature Just Three Sports Betting Commercials"},"content":{"rendered":"<div id=\"ez-toc-container\" class=\"ez-toc-v2_0_34 counter-flat ez-toc-counter ez-toc-transparent ez-toc-container-direction\">\n<div class=\"ez-toc-title-container\">\n<p class=\"ez-toc-title\">Innholdsfortegnelse<\/p>\n<span class=\"ez-toc-title-toggle\"><\/span><\/div>\n<nav><ul class='ez-toc-list ez-toc-list-level-1'><li class='ez-toc-page-1'><a class=\"ez-toc-link ez-toc-heading-1\" href=\"https:\/\/xxbet-company.com\/nb\/super-bowl-lviii-will-feature-just-three-sports-betting-commercials\/#FanDuel_Bets_14M_on_Super_Bowl\" title=\"FanDuel Bets $14M on Super Bowl\">FanDuel Bets $14M on Super Bowl<\/a><\/li><li class='ez-toc-page-1'><a class=\"ez-toc-link ez-toc-heading-2\" href=\"https:\/\/xxbet-company.com\/nb\/super-bowl-lviii-will-feature-just-three-sports-betting-commercials\/#Sports_Betting_Ads_Toned_Down\" title=\"Sports Betting Ads Toned Down\">Sports Betting Ads Toned Down<\/a><\/li><\/ul><\/nav><\/div>\n<p class=\"p1\">Super Bowl LVIII will be played on Sunday, February 11, in the gambling capital of the world, Las Vegas. But the big game will feature just three commercials promoting sports betting.<\/p>\n<figure aria-describedby=\"caption-attachment-308876\" data-style=\"width: 858px\" class=\"wp-caption aligncenter\"><img loading=\"lazy\" decoding=\"async\" fetchpriority=\"high\" class=\"wp-image-308876 size-post-thumbnail-858xAUTO\" src=\"https:\/\/www.casino.org\/news\/wp-content\/uploads\/2024\/01\/vegassuperbowl-858x600.jpg\" alt=\"Las Vegas Super Bowl LVIII sports betting\" width=\"858\" height=\"600\" srcset=\"https:\/\/www.casino.org\/news\/wp-content\/uploads\/2024\/01\/vegassuperbowl-858x600.jpg 858w, https:\/\/www.casino.org\/news\/wp-content\/uploads\/2024\/01\/vegassuperbowl-430x301.jpg 430w, https:\/\/www.casino.org\/news\/wp-content\/uploads\/2024\/01\/vegassuperbowl.jpg 1200w\" sizes=\"(max-width: 858px) 100vw, 858px\" title=\"\"><figcaption class=\"text-description\">The Vince Lombardi Trophy, awarded annually to the winners of the Super Bowl, stands in front of the Welcome to Fabulous Las Vegas sign on the southern end of the Strip. Super Bowl LVIII will go down from Las Vegas\u2019 Allegiant Stadium on Feb. 11, 2024. (Image: NFL)<\/figcaption><\/figure>\n<p class=\"p1\">With the cost of a 30-second commercial at about $7 million, only FanDuel and BetMGM are wagering on getting a return on a Super Bowl advert. NFL executives revealed this week<i> <\/i>that FanDuel and BetMGM are the only <a href=\"https:\/\/www.casino.org\/news\/fanduel-and-betmgm-ready-super-bowl-lviii-advertisements\/\" rel=\"nofollow noopener\" target=\"_blank\">sportsbook advertisers for this year\u2019s championship game<\/a>.<\/p>\n<p class=\"p1\">The defending champion Kansas City Chiefs will play the NFC champion San Francisco 49ers at Allegiant Stadium, <a href=\"https:\/\/www.casino.org\/news\/nfl-warns-players-about-las-vegas-activities-during-super-bowl\/\" rel=\"nofollow noopener\" target=\"_blank\">just off the Las Vegas Strip<\/a>. The Niners are currently two-point favorites and favored at -130 on the moneyline. The Chiefs are the dogs at +110. The over\/under is at 47.5 points.<\/p>\n<h2 class=\"p1\"><span class=\"ez-toc-section\" id=\"FanDuel_Bets_14M_on_Super_Bowl\"><\/span><b>FanDuel Bets $14M on Super Bowl<\/b><span class=\"ez-toc-section-end\"><\/span><\/h2>\n<p class=\"p1\">FanDuel is expected to run two commercials during Super Bowl LVIII.<\/p>\n<p class=\"p1\">The first will hype a forthcoming live kick from former NFL star Rob Gronkowski. The former tight end will attempt a 25-yard field goal during a third-quarter commercial break.<\/p>\n<div class=\"callout\">\n<p class=\"p1\">FanDuel customers can place a free bet on whether the kick will be good. Those who correctly predict the outcome will split a pool of $10 million in promotional money good for future wagers. The first FanDuel ad will be used to sign up new customers to participate in the Gronk spectacle. FanDuel <a href=\"https:\/\/www.casino.org\/news\/fanduel-super-bowl-commercial-with-rob-gronkowski-panned\/\" rel=\"nofollow noopener\" target=\"_blank\">ran a similar promo<\/a> with Gronk during last year\u2019s Super Bowl.<\/p>\n<\/div>\n<p class=\"p1\">FanDuel and rival DraftKings control about 70% of the U.S. sports betting market. <a href=\"https:\/\/www.casino.org\/news\/draftkings-super-bowl-commercial-starring-kevin-hart-released\/\" rel=\"nofollow noopener\" target=\"_blank\">DraftKings is sitting this Super Bowl out<\/a>, but BetMGM isn\u2019t staying on the sidelines.<\/p>\n<p class=\"p1\">BetMGM has tapped NFL and NHL legends Tom Brady and Wayne Gretzky to star in its Super Bowl commercial. Comedic actor Vince Vaughn costars.<\/p>\n<h2 class=\"p1\"><span class=\"ez-toc-section\" id=\"Sports_Betting_Ads_Toned_Down\"><\/span><b>Sports Betting Ads Toned Down<\/b><span class=\"ez-toc-section-end\"><\/span><\/h2>\n<p class=\"p1\">David Highhill, the league\u2019s GM for sports betting, said the NFL has gone to great lengths to reduce the number of sports betting and fantasy sports ads consumers see during television and streaming broadcasts of the league\u2019s games. Highhill explained that the league has advised its media partners to limit the number of betting ads to \u201croughly one ad per quarter.\u201d<\/p>\n<blockquote class=\"main-blockquote\">\n<p class=\"p1\"><strong>We put some policies in place to limit the amount of advertising for sports betting that happens in our live games,\u201d<\/strong> Highhill said. <strong>\u201cAll told, less than 5% of all in-game ads are sports betting ads.\u201d<\/strong><\/p>\n<\/blockquote>\n<p class=\"p1\">The NFL\u2019s media contracts allow the league to dictate what sort of ads its television and streaming partners accept.<\/p>\n<p class=\"p1\">Before the U.S. Supreme Court struck down a federal law that had limited single-game wagering to Nevada, then-daily fantasy sports firms DraftKings and FanDuel regularly flooded NFL commercial breaks. The incessant advertisements were scorned by fans, many of whom complained about being bombarded with misleading claims about how easy it was to get rich playing fantasy sports.<\/p>\n<p class=\"p1\">The NFL has embraced sports betting and expanded gaming in more than 30 states. It has increased fan engagement and viewership ratings, leading to richer media deals. In the aftermath of the landmark 2018 SCOTUS PASPA ruling, the NFL allowed its franchises and stadiums to <a href=\"https:\/\/www.casino.org\/news\/san-francisco-49ers-foliatti-casino-mexico-gaming-partnership\/\" rel=\"nofollow noopener\" target=\"_blank\">partner with casinos<\/a> and sports betting businesses.<\/p>\n<p>The post <a href=\"https:\/\/www.casino.org\/news\/super-bowl-lviii-will-feature-three-sports-betting-commercials\/\" rel=\"nofollow noopener\" target=\"_blank\">Super Bowl LVIII Will Feature Just Three Sports Betting Commercials<\/a> appeared first on <a href=\"https:\/\/www.casino.org\/news\" rel=\"nofollow noopener\" target=\"_blank\">Casino.org<\/a>.<\/p>","protected":false},"excerpt":{"rendered":"<p>Super Bowl LVIII will be played on Sunday, February 11, in the gambling capital of the world, Las Vegas. But the big game will feature just three commercials promoting sports betting. The Vince Lombardi Trophy, awarded annually to the winners of the Super Bowl, stands in front of the Welcome to Fabulous Las Vegas sign <a href=\"https:\/\/xxbet-company.com\/nb\/super-bowl-lviii-will-feature-just-three-sports-betting-commercials\/\" class=\"more-link\">&#8230;<\/a><\/p>","protected":false},"author":1,"featured_media":1083,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":[],"categories":[1],"tags":[],"amp_enabled":true,"_links":{"self":[{"href":"https:\/\/xxbet-company.com\/nb\/wp-json\/wp\/v2\/posts\/1082"}],"collection":[{"href":"https:\/\/xxbet-company.com\/nb\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/xxbet-company.com\/nb\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/xxbet-company.com\/nb\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/xxbet-company.com\/nb\/wp-json\/wp\/v2\/comments?post=1082"}],"version-history":[{"count":0,"href":"https:\/\/xxbet-company.com\/nb\/wp-json\/wp\/v2\/posts\/1082\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/xxbet-company.com\/nb\/wp-json\/wp\/v2\/media\/1083"}],"wp:attachment":[{"href":"https:\/\/xxbet-company.com\/nb\/wp-json\/wp\/v2\/media?parent=1082"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/xxbet-company.com\/nb\/wp-json\/wp\/v2\/categories?post=1082"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/xxbet-company.com\/nb\/wp-json\/wp\/v2\/tags?post=1082"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}