More Penn Entertainment Sportsbooks Rebranding to ESPN Bet
Penn Entertainment is rebranding another 10 of its casino sportsbooks after selling off Barstool Sports in August 2013 and entering into a 10-year, $1.5 billion deal with ESPN to leverage the sports media giant’s likeness to its sports betting operations. Penn Entertainment continues to convert its former Barstool Sportsbook venues into ESPN Bet facilities. The regional casino operator announced Thursday that 10 more sportsbooks will be transitioned to ESPN Bet. (Image: Penn Entertainment) The Pennsylvania-based regional gaming specialist announced Thursday that 10 additional casinos it operates will see their sportsbooks become ESPN Bet locations in the coming days and weeks. ESPN Bet is coming to Ameristar Casino Hotel Council Bluffs …